Nowadays, ins is one of the most popular social app in the world. Therefore, it is very important to master how to increase ins attention, it can help you make some money through the high attention ins account if you are a seller. Today, the author will introduce some ways to help you increase your ins account attention.
Invite Your Friends
When registering for the first time, you can choose to follow other people and share the newly created account with your phone contacts and Facebook friends. You should also promote your ins account on other social media channels (such as Facebook and Twitter), use the sharing button to add to your website, and let your newsletter subscribers know via email, more people knowing means you may receive more attention.
Clearly Define Your Purpose
When creating an account, you should clearly define your goals for your followers. For example, you should explain who you are and what you do. What makes your brand unique? You can show interest and creativity in the description.
For example: GoPro’s ins shows a creative but informative creature. “We made the most versatile camera in the world. Share with GoPro.” You can also include a clickable link in your profile. This is an important part of increasing attention, it can help followers quickly understand your product or the information you want others to know.
Consider what unique images or short videos your brand can provide to attract ins followers. Maybe you want to showcase your products like Warby Parker. Maybe you want to show how you can use a product, such as American Express. Or select images and videos that highlight the principles that your brand represents, such as Lululemon. These methods can attract more people who want to know your products, thereby increasing the attention of your ins account.
Actually, no matter which way you choose, as long as you can clearly explain the full purpose of your account, you have a chance to gain more ins followers.
Social media is not just a showcase. You should be able to interact with other people by liking and commenting on other people’s videos and pictures. Has anyone posted a picture of your product? Give a helping hand-like or comment on this post!
Also, don’t forget to check and like brand mentions. Remember that relationships should always be at the core of any social media strategy, especially if you want to optimize ins for social shopping.
Work with Influential People
Cooperating with other people has huge ins influence in your industry which can be a very effective way of how to increase ins attention. For example, Qantas partnered with social media star Nicole Warner to promote its brand. The dating app Hinge works with people who have popular ins influence to attract more ins followers for its brand.
When you contact ins account owners who have a great influence, you need to consider the services that can be provided for them. Including offline exposure, product samples or free products.
As for looking for ins account owners, you need to search for popular users on ins. At the same time, HubSpot has a large number of influential ins account owners who can help you get started.
You can also organize activities that encourage participation to attract users to pay attention to your brand on ins, such as calling users to submit photos: REI’s OptOutside event is popular with many users year after year, because the characteristics of its products have attracted outdoor enthusiasts, they hope to share their adventure with more people.
Disney’s ShareYourEars event is also very popular. Entertainment Empire collaborated with Make A Wish Foundation to donate $5 for each post for every photo shared with people wearing Mickey Mouse ears. As you might imagine, due to the charitable nature of the event (and because everyone loves Disney), it is hugely popular.
Add Location Tags to All Posts
When you add a location marker to a post, you are more likely to appear in search results for that location. This is true for posts and ins stories. If the user taps the “Location” tab on the “Search” page, your post may appear at the top of the grid, depending on the popularity and timeliness of the post!
Therefore, when you mark the location, you can better get more views, engagement and potential followers from the post. Similarly, each location has a dedicated space to view ins stories that have been marked with that location.
If you are trying to attract new viewers and new followers to your story, marking the position in your post may help you display these search results, which is a good growth opportunity!
Optimize Your IGTV Video Title and Description
IGTV shows no signs of slowing down on Ins, so if you haven’t joined the Ins video channel, you should join now. The IGTV search function is constantly evolving, no matter how it changes, your video title and description are always important to the algorithm.
First, IGTV needs to have a clear, concise, and keyword-focused title, just like Maddy Corbindoes did in her IGTV video post. In addition, you have to consider your IGTV description. Although it is not currently searchable text, you still can add head tags and clickable URL.
This is an opportunity to tell ins what the specific content of your video is, and how ins should classify your video and display it to potential audiences and fans.
In conclusion, all of these ways can help you to improve your ins account attention, you can use it to introduce your products to more people through these ways. Try to do it and you will complete your wish for ins account attention through these ways.